Media coverage: Little Bird

In addition to my own personal major media citations as a journalist, I thought it could be worthwhile to keep track of national and international media coverage the team and I see of our startup Little Bird.

November 2016

Sprinklr acquires Little Bird, a tool for finding experts on anything via Twitter – Ten years to the month after I left Techcrunch, the best coverage of Little Bird’s acquisition was there.

October 2016

Mother Jones

A joint investigation by Mother Jones and The Nation of the Trump campaign’s connections to far-right groups used Little Bird in its research.

Venture Beat

I was the guest on Venture Beat’s Engage podcast.

June 2016

Wall St. Journal

Does LinkedIn Deal Signal Microsoft Wants Back In on the Ad Business?

April 2016

Huffington Post

Top 100 Most Social CIOs on Twitter of 2016

(In which Salesforce Chief Digital Evangelist Vala Afshar writes, “Marshall is a brilliant researcher.”  Save that one for the clippings file!)

Jewish Telegraphic Agency

A response to the response to our ‘Jewish Twitter’ ranking

March 2016

Jewish Telegraphic Agency

The 25 most influential people on ‘Jewish Twitter’ 


20 influential chief information officers: An outstanding list of CIOs respected by their peers for innovation and leadership.


Donald Trump’s Social Media Ties to White Supremacists

January 2016

Boing Boing

Donald Trump mostly retweets white supremacists

New York Magazine

More Than Half of Trump’s Retweets Are White Supremacists Praising Him

B2B News Network

Marshall Kirkpatrick’s social discovery platform Little Bird gets a makeover


Little Bird’s latest update helps brands search for influential people on social media


How to Find the Most Influential People in Any Industry: Influencer marketing startup, Little Bird, launched a new version of its technology and it’s spectacular.

November 2015

Huffington Post

6 Bold Predictions for Digital Marketing in 2016

October 2015


A Little Bird Told Me — Trust, Social Media, And The Power Of Bitcoin Blockchain Technology

PC Magazine

Sorry, Influencers: Klout Perks Are Dead

August 2015


What it’s Really Like to Have Mark Cuban Invest in Your Company: One tech startup founder discovers why billionaires are different

June 2015


Unilever’s Foundry50 Brings Best of Startup Bounty to Cannes

March 2015

The Drum

Lessons from Launch Festival and start-ups for watch from Unilever Foundry’s Scaleup of the Year 2015 programme (Unilever names Little Bird the best marketing tech startup of the year for North America)

How Twitter Is Beautiful, Terrible and Addictive All at Once

February 2015

Marketing Land

The Challenge Of Searching For (& Marketing) Marketing Technology

September 2014

Travel Weekly

Shifting from quantity to quality

August 2014


Marketers Tap Influencers to build credible, buyer-centric relationships

June 2014

Search Engine Land

How To Promote An E-Book Launch With A Be Everywhere Day

Marketing Land

Influencer Marketing Tools That Will Power Your Content In The Future

May 2014

Huffington Post

These Are the Top 30 Most Influential People in Mobile Advertising

January 2014

Huffington Post

Business And Technology Advice From The World’s Top Executives

Venture Beat

The top 30 influential leaders in the crowdfunding industry

December 2013


2014 Digital Trends And Predictions From Marketing Thought Leaders

November 2013


Influence aggregation: LinkedIn and Little Bird

TechCrunch Launches Salesforce1, A New CRM Platform For Connecting Apps, Services Like Dropbox And the Internet of Things

September 2013

Huffington Post

The 5 Habits of Successful Social Influencers

August 2013


5 Innovative Marketing Solutions That Can Help Your Business Grow

June 2013

Small Business Trends

Did a “Little Bird” Talk to You About Social Selling?

April 2013


10 Startups That Turn Complexity Into Simplicity


How to Acquire Users

March 2013

eConsultancy – How to replace Google Alerts for superior competitor analysis


Hey Big Fish – South By Southwest – What To Do If You Are Not Going

January 2013

Wall St. Journal

Ask the Accelerators: Marshall Kirkpatrick, co-founder of Little Bird, describes how he first met investor and Dallas Mavericks owner Mark Cuban;

October 2012

The Verge

Your Klout score must be higher than 35 to read this

Content Marketing Institute

How a new influencer app could be your most powerful content marketing weapon


Marshall Kirkpatrick’s Little Bird wants to by your new “robot librarian” 


Little Bird Takes Flight: Marshall Kirkpatrick Launches His Influence-Finding Startup, Raises $1M

Wall St. Journal

How a Little Bird told Mark Cuban where to invest his money


Little Bird Lands $1M Wieden + Kennedy-incubated startup helps identify subject-specific influencers


Mark Cuban lead VC in online-influentials startup Little Bird

Fast Company

Would you pay to discover influencers on the internet?


A robot librarian for the social web