Author Archives: Marshall Kirkpatrick

Want a custom Web 2.0 search engine? Here’s one!

I’d never used Google Co-op before today. Thanks to a twitter reply by Josh Bancroft in response to one of my questions, I just did. (Turns out it was Rollyo I was looking for, but I don’t like it as much so far.) If you’d like the ability to do a Google search inside the following leading web 2.0 sites – see the tool below.

“When, magic 8 ball, has my search term been used on…”

LifeHacker StartupSquad TechCrunch GigaOm Mashable PaidContent ArsTechnica CenterNetworks FranticIndustries ReadWriteWeb NewTeeVee and what the heck – http://marshallk.com !

Just drag this link to Marshall’s Magic Search to your browser toolbar or add it to your favorites and kapow! you’re searching some big blogs for company names, concepts, whatever! I regularly search TechCrunch for past posts on things I’m writing about, just by dragging the URL for a google search for site:http://techcrunch.com to my toolbar. Now I can do so much more.

Try it out:





Google Custom Search

Now available: a MarshallK super feed

I really appreciate those of you who are subscribed to this blog’s RSS feed.  As part of my recent, albeit aesthetically challenged, redesign of the site – I’ve started to run a new section of links along the right hand sidebar.  Those are links to the most interesting things I’ve found online throughout the day that I want to share with readers.  I’ve been doing a good job keeping that content fresh, something I waited to make sure I could do before blogging about it here. My motivation really has been a desire to share these off-site resources with others.

I’ve put together a new RSS feed that you can subscribe to, one that combines this blog’s feed with those links I want to share.  Here’s the URL:  http://feeds.feedburner.com/MarshallsBlogAndSharedItems

Of course my existing feed will still be available, delivering only my full blog posts from here.  I think many of you may enjoy some other quick links, though.

For those of you who want to subscribe to a daily email digest, for now I’ll put a form for that in this post.

Enter your email address:

Delivered by FeedBurner

How did I splice these two RSS feeds together?  I used FeedDigest, one of my favorite tools and a service I gladly pay for every month.  I combined my blog’s feeds and my shared items feed (a tag I’m using in Del.icio.us in FeedDigest, then took that new feed and ran it through FeedBurner.  

I think my next step will be to combine my SplashCast video favorites into the same super feed.

Three Things I’m Really Excited About Right Now

The new version of NetNewsWire, Newsgator’s desktop feedreader for the Mac, is fantastic.  I’m not just saying that because I was honored to be quoted in their press release – it’s really a joy to use.  I haven’t been able to test out GoogleReader offline via Google Gears yet, but this new NNW is so nice that I’m struggling to find the motivation to do so.  That’s awful – I will do so soon and will let you know how it goes.  Perhaps I’ll do that when I take some special time to clean up my OPML files – something I’m sure we could all benefit from taking the time to do!

Speaking of OPML files, or collections of RSS feeds if you’re unfamiliar, if you’re a Firefox user you should check out BlogRovr.  I don’t use Firefox (I prefer Safari) but it’s plug-ins like this that make me doubt my decision.  BlogRover lets you upload your personal OPML file of feeds you read, along with a selection of topical feeds they offer that you can chose between and then every time you load a web page, they check to see if your favorite sources have linked to said page.  The viewing options are really nice too, but the concept – wow!  Talk about bringing it all together – yes, please – automate a quiet notification if any of my favorite sources have also written about whatever I’m reading.  Love it!

Finally, speaking of recursive online art – are you familiar with the film Four Eyed Monsters?  It’s not to be missed!  Two artists in New York date for like 6 months without speaking to each other directly, just through art.  Then they make a movie about their falling in love, video blog the heck out of it and get thousands of friends on MySpace.  Feature film debut on Valentine’s Day in theatres across the country, any city with sufficient requests via their website.  I saw it in Portland, loved it.  

The news?  Now the full feature length film is up on YouTube and movie social networking site Spout is running a cost-per-action style sponsorship.  For every person who creates an account on their site, via the FourEyedMonsters promotion, the company is giving the FEM crew $1.  I don’t know if it will work, and I hope there was a base level of sponsorship as part of the deal – but hey, this is cool news.  I urge you to create a Spout account and support these awesome indy artists leveraging online social media!   I learned about this news on the up and coming blog 901am.  I’m going to blog about it over on SplashCast this afternoon and embed the full video blog series along with the full length film.  Yay!

Will You Consider Using MovableType 4.0?

MovableType, from SixApart, is one of the oldest blogging platforms on the market but last night the MT team released a new version that’s worth taking note of. It sounds like they are taking a very smart approach; learning from best of breed related apps (many of which they also own) and developing towards where users appear to be headed. (skip to the meat of this post)

SixApart’s Anil Dash pinged me yesterday and said that the basics are this: MT 4.0 will go open source in Q3 and it will incorporate lessons learned from other SA products – the media handling and templates of Vox, the publishing control of Typepad, the scalability and OpenID support of LiveJournal. That sounds very intriguing to me; I’ll be checking out MT the next time I set up any website and recommend that others look at it as well, in addition to WordPress. I hope it’s easier to install and customize. Let’s be honest, that project logo above doesn’t evoke the kinds of smooth user experience that it ought to. There is a WP to MT importing tool available, that’s good news.

Here’s the press release for the announcement and here ‘s Duncan Riley’s coverage on TechCrunch. Richard MacManus, at the MT powered ReadWrite Web blog, has a typically thoughtful write up as well.

MT says it currently powers sites for organizations ranging from “the Washington Post to the Huffington Post, from General Motors to Nissan Motors, Boeing to BoingBoing, Intel to Instapundit.” None of those are particularly elegant sites, but they aren’t messing around either.

If MT can nail the uptime issue that plagues WP on some high traffic sites then that alone will lead some people to switch.

Will MT remain a financially viable product if liscences are free and its pro level support that’s monetized? Sounds like a very good plan to me. Blogging platforms are essentially commodities now, there are enough of them that no matter how good they are few people will pay much for the software itself anymore. Support, on the other hand, will probably always be the kind of value-added service that can serve a vendor well. It will be interested to see if SixApart is undercut in support pricing for an open sourced MovableType. I’d love to see numbers on how this is same type of enterprise plan is going for WordPress.

We’ll see how the open sourcing goes, there is such a strong open source developer community built up around WordPress that MT will probably take some time to build up a signifigant one themselves. One caveat here is that there’s also a strong community building up around Drupal, which bears some resemblance to MT but is arguably not much fun to use. I won’t claim any expertise regarding the open source community (see my friend Dawn’s take on this from that perspective) but I wouldn’t be surprised if some number of people are excited to get their hands on the code developed by the pros at SixApart for not just MT but also Vox, Typepad and LiveJournal – some of which will now be integrated into MT and thus presumably open sourced as well.

One of the things that the company learned from Typepad is that people like widgets. It’s obvious from WP and Drupal that people also like full-scale plug-ins. MT 4.0 will come with a library of plug-ins and 15 preselected profiles with thematic collections of plug-ins pre-installed. That sounds very smart; we’ll see if it’s truly useful and wether different types of organizations truly want and need different collections of plug-ins.

Two-way OpenID support will now be a part of MovableType. That’s great news. SixApart’s LiveJournal was one of the earliest players in OpenID and for readers and writers of large, MT powered blogs to be able to offer OpenID login for authors and commenters is another big step for this important movement. OpenID support is a real bear to install in WordPress if you’re unfamiliar with working on the command line level – hopefully MT implementation will be much simpler. Ease of installation for semi-technical users in general is a big question I have about this new version, it would be great if SixApart worked with web hosts to offer one-click install like many do of WordPress.

Media handling ala Vox will hopefully be improved upon as its ported into MT – that was the one thing I was a little critical of in the release of Vox. Vox is a great blogging product in terms of privacy, aesthetics and social networking functionality, but its much vaunted media handling feels strange to me. Media items are oddly sequestered on blogs instead of being integrated gracefully. That’s the way it seemed to me last time I looked, at least.

The ability to easily modify the look and feel of the admin dashboard sounds interesting to me and the MT appears to offer much more sophisticated reporting and analytics than other comperable products on the market. It’s also got a reputation for being more complicated and less flexible – we’ll see if that’s still the case.

I will definitely check out the new MovableType when the opportunity and need arise – but I’ll remain cautiously optimistic about this old-school software’s ability to update itself and become as elegant as users today prefer.

Thoughts on Differentiation

Saying the following to a consulting client – what do you think?

“Being in close to a service and seeing all its differentiation is not the same as having that differentiation be appreciated in the market – at some point it just doesn’t matter to most people. Offer an API, partnerships with a number of other cool startup contendors, and a different aura (respecting privacy better than Google for example) and you can at least be much more high profile – perhaps moving from being seen by casual observers as an also-ran to being a Golden Boy.”

Like Marc Andreeson, I think the web is not in a bubble. Everyone from consumers to industry bloggers to VCs – heck, developers and your own company, can use some solid strategy for how to deal with the fact that many of us are doing things that basically look identical from a standard distance away. I think APIs and partnerships are great things to think about in this regard. The parties who engage on those levels will take the time to notice how you are different, and the end result will be a much more visible differentiation as a result of your roll in the larger ecosystem. Del.icio.us and Technorati are examples of this, Twitter is too.

Interview: Cool Online Tools for Nonprofits

My friends at NTEN, the Nonprofit Technology Enterprise Network, are starting a monthly “cool tools you should know” video series and I did the first one with them. I hope it proves useful, not too basic for nonprofits but not too “head in the clouds” either. Links to the tools discussed are below the video player.

If you are in the mood for explanatory video you should make sure to check out this post: The Common Craft Show: A Case Study in Video Awesomeness. Fantastic videos introducing the concepts of RSS and wikis. Not to be missed.

What tools should I share with Holly and the NTEN community next chance I get? I’m sure some of you out there have some suggestions. I’m thinking BlogRovr, which I would use all the time if I used Firefox instead of Safari, Google Gears, the new framework for taking GMail, Google Reader and other apps offline onto the desktop, and maybe NetNewsWire/FeedDemon. Do readers have other suggestions for cool tools for nonprofit folks to check out?