Add One Line To Your Blog or Twitter Could Become Your Primary Identity

OpenID community leader Scott Kveton noticed this morning that his Twitter profile page is now the #1 search result in Google for his last name, not his blog. This is something TechCrunch reported on earlier this month, but people are just starting to wrap their heads around it. I know I want this blog to remain the #1 search result for my name, not my Twitter profile.

In a conversation on FriendFeed, Ben Hedrington pointed out that in addition to the page title change that TechCrunch reported on – Twitter also uses the rel=”me” markup and Kveton’s blog does not. I looked and realized that my blog here doesn’t either!

So the long and short of this story is that if you want to make sure that Google understands your blog to be your primary beacon on the web, then you should add the words rel=”me” to a relevant link on your blog. I’ve added that tag to the link on my sidebar that goes to my feedback page, because that’s a good page for me. It’s as simple as making the link text read a href=”http://marshallk.com/feedback” rel=”me”.

That may not solve the entire problem but it should help and it’s good form. Machine readable microformats like rel=”me” are likely to be an increasingly important part of the web in the future. Would readers here suggest otherwise? If I’m reading too much into this, let me know.

My 500th Headline on Techmeme

Pride is rarely something appropriate to show in public, but tonight in particular and here on my personal blog – I think it’s ok. Yesterday I wrote a blog post that became the 500th story I’ve written over the last 3 years to be featured as a headline on Techmeme. I’m quite proud of that.

If you’re unfamiliar with Techmeme, it’s a mostly-automated “meme tracker” that captures the most discussed blog posts in the tech blogosphere. More than 8,000 authors have made an appearance on Techmeme, but only 4 have made more appearances than I have.

Headline #500 was Sunlight Foundation Receives $4m For Obama Era Data Visualization. I’m glad that was the topic.

The Techmeme leader-board is maintained by robots on Crunchbase. Henry Work and Mark McGranaghan of TechCrunch gave birth to those robots. Thanks guys.

You can click on the image to see the full list, in context.

Responses to an Email Interview

I’m speaking to a Mensa gathering this Spring about the internet and was just sent some interview questions for the local chapter’s newsletter. Pretty strange, huh? After I took the time to reply to the questions, I thought I’d take a page from Dave Winer and post my replies here. Perhaps you, dear readers, can let me know if you think I am wrong, too obnoxious, or otherwise in need of different replies to such questions.
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A Look Behind the Curtain at Techmeme

In late 2005 former Intel developer Gabe Rivera launched what is now TechMeme, a powerful semi-automated “meme tracker” that discovers the hottest conversations in the tech blogosphere every 5 minutes. It’s an incredible resource and has become a financial success for Rivera as well.

Earlier this month I interviewed Techmeme’s first hired human editor, Megan McCarthy, over on ReadWriteWeb. I think McCarthy’s job is a fascinating one and a good indicator of some future trends on the internet. For whatever reason the interview didn’t get as much traction as I hoped it would upon first publication, so I’ve decided to republish it here to make sure readers of Marshallk.com get a chance to see it as well.

One of the issues we didn’t discuss in the interview was the intersection of gender and technology. That’s one I try to think about a lot though, and if it’s of interest to you too then I’d suggest you check out this two year old article I wrote about women on Techmeme and the new ReadWriteWeb Custom Search Engine of Tech Blogs Written by Women.

And now our interview reprinted…

meganpic2.jpgTechmeme is a semi-automated site that tracks the hottest conversations among tech blogs each day, with updates every five minutes. It’s one of the most innovative efforts in news gathering today. In December, Techmeme hired its first human editor, freelance writer Megan McCarthy.

McCarthy tends the gears of Techmeme, makes sure the content on the site remains of high quality and helps ensure the inclusion of new and important voices. It sounds like an awesome job and one that has probably never existed before – a half woman, half robot, news gathering machine. How can you get your blog on Techmeme? What’s in the future for the site? We asked Megan in the following interview.
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Have a Startup? You Should Consider Applying for the Web 2.0 Expo Launchpad

I am proud to have been selected as one of 3 judges for the next Web 2.0 Expo Launchpad contest. Matt Marshall of Venturebeat, someone from Microsoft and myself will make Kings for At Least A Day of the crew of one lucky startup. Whether you get in to the Launchpad or not, the Web 2.0 events are a great thing to attend, a terrific place to meet people in the industry.

Three Useful Research Tactics I Learned Last Week

I’m always trying to figure out how to get more out of the tools I find online. I spend a lot of time figuring out new ways to discover good sources of information on a wide variety of topics; setting up systems for our writing staff at ReadWriteWeb and for consulting clients through my personal blog. Some of the things I’ve discovered lately I can’t disclose publicly, but here are three I can share. I hope you find them useful.
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